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Matthew Roop

I am a designer and creative leader obsessed with making design for human beings. I cut my teeth doing just that while working for the legendary Stefan Sagmeister and Jessica Walsh for three years. After that I served as V.P. of Design at ZEBEDEE, a bitcoin lightning payment SaaS - where I grew the design department from 0 to 20, taking the business from seed to Series B. Once a week I teach branding or motion design at the National University of Singapore.

When I’m not working you can find me chowing down on some Singaporean “local food”, helping my wife run our joint practice, YEYE Design Studio.

I am currently open to part-time or full-time opportunities & relocation.

Get in touch with me here: matt@matthewroop.com

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Design Writing & Blog

︎︎︎ The Politics of Typography
︎︎︎ Designing with Intent
︎︎︎ The function of...Beauty
︎︎︎ Idea by Committee
︎︎︎ What they don’t teach you in design school.
︎︎︎ Mastering an iteritive process

....View Blog Index

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Blog Excerpt

From: Designing with Intent

They started with a simple task. A grid, and three square frames. Using only circles and rectangles, create a sequence of black-and-white images that convey an idea.

Two weeks into this first course in the graphic design department at University of the Arts, a young student was taken aback by their professor’s response to their work for the week. Exploring a simple triptych of progressive circles and rectangles the professor broke his silence…“The rhythm in this third composition feels a bit un-considered...I can see a relationship

....Read More

Case Studies:

Messing Around:

Get in touch: matt@matthewroop.com

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