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Matthew
Roop
I'm Matthew! Alongside my wife and partner Dylan Chan, I run YEYE Design Studio - A design agency focused on creating self-aware idea-led designs for normal ass human beings. I grew up in the middle of nowhere and have since lived in multiple cities, states, countries, and continents. All that moving around has given me an even greater perspective and understanding of the people we encounter on a daily basis. All of which I apply to my unique style of design and leadership.
As it turns out...radical empathy works. That's how I came to work in the top 1% of design agencies (Sagmeister&Walsh, andWalsh, Lippincott, Foreign Policy). But as with all things - you can't stay there forever.
I am currently open to part-time or full-time opportunities & relocation.
Get in touch with me here: matt@matthewroop.com
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Design Writing &
Blog
︎︎︎ The Politics of Typography
︎︎︎ Designing with Intent
︎︎︎ The function of...Beauty
︎︎︎ Idea by Committee
︎︎︎ What they don’t teach you in design school.
︎︎︎ Mastering an iteritive process
....View Blog Index
Case Studies:
Mixoloshe
Branding & Packaging
ZEBEDEE
Branding, Marketing, & Digital Presence
SUPERSHE
Branding & Merch
Geltor
Branding & Art Direction
U-Cell
Branding
Branding & Packaging
ZEBEDEE
Branding, Marketing, & Digital Presence
SUPERSHE
Branding & Merch
Geltor
Branding & Art Direction
U-Cell
Branding
NBD
Branding & Merch
Addendum
Newspaper Editorial Design
SUPERSHE
Branding & Merch
Coop & Cart
Branding
B-Fizz
Art Direction & Campaign
Mixoloshe
Branding & Packaging
Geek
Branding & Motion Graphics
Branding & Merch
Addendum
Newspaper Editorial Design
SUPERSHE
Branding & Merch
Coop & Cart
Branding
B-Fizz
Art Direction & Campaign
Mixoloshe
Branding & Packaging
Geek
Branding & Motion Graphics
Dadpack
Branding & Merch
SMASHD
Branding & Packaging
ADC Awards
Branding & Campaign
Addendum
Newspaper Editorial Design
SUPERSHE
TVC
Water from Rocks
Book Design
Branding & Merch
SMASHD
Branding & Packaging
ADC Awards
Branding & Campaign
Addendum
Newspaper Editorial Design
TVC
Water from Rocks
Book Design
&Walsh
Branding & Copywriting
Thief & Heist
Branding & Packaging
Countdown
Branding & Event Collateral
YEYE Design Studio
Design Agency
Water from Rocks
Book Design
ZBD Social
Product Marketing Campaign